Chris Goldie CFRE


A team player

Growing up in a theatrical family, I've always had a sense of what it means to be part of a ‘company’. Watching cast and crew use their skills to achieve something exceptional on stage, shaped my early understanding of what makes a successful partnership. The best productions were genuine team efforts, driven by enthusiasm and directed with creativity.

When the opportunity came for me to pursue my other great love, cricket, I took these same attributes to the professional game and more latterly to my various club leadership roles. I have been part of some remarkable team efforts and think that these qualities are at the heart of achieving step-change fundraising goals too.

When our clients engage us, they expect wisdom, innovation and a pragmatic approach to bringing in the money. They also see us as part of the home team, wholly immersed in the process of securing gifts and deeply interested in their work long after the campaign reaches target or our contract is completed.

Plain speaking, no nonsense, results focus

I understand that my clients expect clear and unequivocal advice.  They have limited time and money to invest in their fundraising and rightly expect the highest returns.

I’ve found that successful fundraising advice is based on a rigorous understanding of an organisation’s make-up and the marketplace in which it operates. Taking time to properly appreciate the unique DNA of my clients, the way they function and particularly the strengths of their volunteer community, means that ‘off-the-peg’ solutions are never part of the game plan.

Without doubt, the aspect of fundraising that our clients fear the most is making personal requests for money. Those that do this well, whose leadership teams have been expertly trained and feel confident in exciting others about their vision, are usually the ones who excel.

In my own life, whether as a trustee or in guiding my clients through major gift approaches, I am constantly reminded that peer to peer fundraising is rarely an optional extra in an effective fundraising strategy. Top level gifts only happen when the givers see themselves as stakeholders; when they feel moved to contribute or believe that a project adds value. A face to face encounter is often the only way to capture genuine interest and lead someone to invest serious sums of money in an exciting venture.

"Working with Chris Goldie was not only a pleasure but also he brought a real professionalism to our fundraising.  At all times he sought to fully understand our particular ethos and culture and so all fundraising activities fitted in with the school's wider aims. I wouldn't hesitate to recommend working with him."
Mark Bishop, Headmaster, Trinity School, Croydon

Contact details

To arrange a no-obligation discussion of your fundraising needs, contact or call London 020 3627 3437

More information can be found on my linked in profile.

Chris Goldie



Arts, Culture & Heritage

  • English Heritage
  • Dr Johnson’s House
  • The National Archives
  • The Theatre Royal Plymouth
  • The Bristol Old Vic
  • The British Library
  • The Young Vic Theatre
  • Shakespeare's Globe
  • Jacksons Lane Arts Centre
  • Royal College of Organists
  • St Anne's Music Society
  • The Royal Academy of Dance
  • The Courtyard Arts Centre, Hereford
  • Pimlico Music Foundation
  • Shakespeare Birthplace Trust
  • The Lord Leycester Hospital

Cathedrals & Churches

  • Canterbury Cathedral
  • Croydon Minster
  • Rochester Cathedral
  • Peterborough Cathedral
  • Christ Church Clapham
  • St John’s Notting Hill
  • St Michael’s Betchworth
  • Bedfordshire & Hertfordshire Historic Churches Trust
  • St Mary’s Twickenham
  • St George’s Hanover Square
  • Blackburn Cathedral
  • Union Chapel

Community & Civic

  • Fair Action
  • Kissing It Better
  • Livability
  • British Heart Foundation
  • The Motor Neurone Disease Association
  • Guidestar UK
  • The Private Equity Foundation
  • World Horse Welfare
  • The Engineering Development Trust
  • Centre for Social Justice
  • Centre for Policy Studies
  • The Highbury Roundhouse
  • Philanthropy Impact
  • Lapal Canal Trust

Education & Youth

  • Putney High School
  • Horris Hill School
  • University of St Andrews
  • University of Essex
  • Lucy Cavendish College, Cambridge
  • Wimbledon High School
  • Trinity School Croydon
  • Gad’s Hill School
  • Weald of Kent School
  • Milbourne Lodge Junior School

Health & Welfare

  • Peninsula Medical Foundation
  • The Air Ambulance Service
  • Kent, Surrey, Sussex Air Ambulance
  • The Royal College of Physicians
  • Addenbrookes Hospital
  • Wrightington Hospital
  • The Institute of Sport and Exercise Medicine

Sports & Recreation

  • The Marylebone Cricket Club Foundation
  • Middlesex Cricket
  • Stratford Rugby club