Young
People
Investing in futures
The UK has a long history of supporting institutions who put children and young adults at the heart of their mission. The impact of charities established in the Victorian era, has been enormous. At Gifted, we recognise this sense of collective inheritance and shared responsibility for the welfare of young people.
“Thanks to strong relationships we’ve built and maintained with a number of funders, we have been fortunate to receive ongoing support for our operational costs over recent years. However, when faced with a major capital campaign on top of our annual fundraising, we realised we needed some additional support. Having the extra capacity and specialist advice from the Gifted team at this critical time really made a difference in our ability to progress the capital targets. We also learned more about our fundraising potential,and grew as a team during the process.”
Our approach
For many organisations working hard to support young people, it's often about levelling the playing field; whether that's providing better access to education and training or offering housing security and financial help to those feeling marginalised. Often, there's also a sense of giving a voice to those who may be struggling to stand up for their rights and be heard.
We've been fortunate to partner with numerous charities dedicated to improving the life chances of young people; from undertaking feasibility studies for major capital projects, to carrying out strategic fundraising views and providing periodic consulting support. Our consulting team has also been keen to make youth focused activities a key part of their own philanthropic journey. To find out more about the services we offer, get in touch.
"As a friend of Gifted for many years now, we’ve been grateful to Andrew and the team for the fundraising support they’ve given us at the Youth Adventure Trust. It’s been so valuable to be able to sense check strategic ideas and we’ve really appreciated the one-on-one training they’ve given us around major giving especially."
Further information
- akt, national LGBTQ+ youth homelessness charity
- Dr Frost Learning
- Engineering Development Trust
- Leeds Children's Charity
- Lightyear Foundation
- Seas Your Future
- Team Domenica
- Youth Adventure Trust
Feasibility Studies
Campaign Management
Strategy Reviews and Development Audits
Periodic Consulting
Legacies
Communications
Young People resources
akt, National LGBTQ+ Youth Homelessness Charity
Finding a bespoke solution for your charity.
How to Conduct a Charity CRM Review
Your Guide to Campaign Communication Materials
How To Appoint A Fundraising Consultancy
Conducting A Feasbility Study
Your Guide to Communications Audit and Strategy
Finding A Way Through Your Next Fundraising Challenge
Gifted Talks Fundraising Podcast 10: The Development Plan - your road map to fundraising success
In this episode, we review the Development Plan and the elements to incorporate when building your road map to fundraising success:
- Created through an objective and comprehensive strategic review/audit.
- Gives confidence and focus for the internal team, as well as key volunteers and funders.
- Enables the development programme to progress, even when circumstances change.
Please send your questions or suggestions for future discussion topics to: [email protected]
Gifted Talks Fundraising Podcast 9: Can you afford to stop investing in fundraising?
In this episode, we discuss how best to make the tough decisions around funding your development team:
- Focusing on how to generate the best return on investment, not just managing cost.
- Using KPI's to make sure your development programme is on track to deliver the philanthropic income required.
- Consistent performance over time should generate returns 2.5 to 4 times the sums invested, with direct costs often being met entirely by Gift Aid reclaims.
Please send your questions or suggestions for future discussion topics to: [email protected]
Gifted Talks Fundraising Podcast 8: Your Campaign Manager - a fundraising Alchemist!
In this episode, we discuss the Campaign Manager and the vital role they play in successful fundraising:
- How to recruit, motivate and measure the performance of a good Campaign Manager.
- What the partnership with volunteer leadership looks like.
- Being the "Insistent Voice" - focusing on what's important, and not just urgent.
Please send your questions or suggestions for future discussion topics to: [email protected]
Gifted Talks Fundraising Podcast 7: Myths of fundraising
In this episode, we discuss some of the most common fundraising myths encountered, including :
- The misconception that companies and grantfunders will be the biggest givers.
- That the campaign leaders only need to give time.
- Launching ambitious development programmes without making a commensurate investment in effective campaign management.
Please send your questions or suggestions for future discussion topics to: [email protected]
Gifted Talks Fundraising Podcast 6: Fundraising magic - the power of leadership
In this episode, we discuss how Leadership by example is the single most important factor that effects fundraising success:
- The power of the 'join me' message.
- Leadership giving is not about the size of the gift, but the collective response made by the Board and also the staff.
- How to motivate leadership to not only give time, but money too.
Please send your questions or suggestions for future discussion topics to: [email protected]
Gifted Talks Fundraising Podcast 5: Communications drive your fundraising strategy
In this episode, we discuss how a Communications Plan is the 'engine room' of an effective fundraising strategy:
- Understanding what comms tools to use for each of the three fundraising platforms.
- Going beyond simply asking for money, to designing comms that foster relationships and reinforce positive responses.
- Sharing the mechanics of effective fundraising communications and how best to measure performance to build a better plan?
Please send your questions or suggestions for future discussion topics to: [email protected]
Gifted Talks Fundraising Podcast 4: Who to ask for a gift, when, and for how much?
In this episode, we discuss how the Prospect Evaluation & Rating process can:
- Power your capital fundraising campaign, starting at the feasibility study.
- Prioritise your urgent asks, by assessing your givers' capacity, interest, access and propensity to make the gifts needed to win.
- Resolve how much money to ask each prospect to give.
Please send your questions or suggestions for future discussion topics to: [email protected]
Gifted Talks Fundraising Podcast 3: Legacies - the extraordinary lifetime gift
In this episode, we discuss how to create a Legacy Giving programme:
- Today, 78% of UK wealth is held by 'baby boomers', with £5b forecast to be given away by 2050.
- Short-termism in fundraising planning, by putting off a proactive legacy campaign, will cost your charity many future major gifts.
- "These are the most unforgettable people you may never have met"
Please send your questions or suggestions for future discussion topics to: [email protected]
Gifted Talks Fundraising Podcast 2: Planning your next Christmas/Winter Campaign
Gifted Directors Amy Stevens, Chris Goldie and Andrew Day share their extensive fundraising experience, reflecting on current challenges and emerging opportunities across the Third Sector. These candid "kitchen table" conversations offer practical insights and helpful tips on a range of fundraising topics.
In this episode, we discuss how to turn the season of 'good cheer' into fundraising success:
- Being clear about the objectives for your Christmas Campaign.
- When is the best time to engage your prospects?
- Are Christmas Cards worth the effort?
- Keeping the engagement personal, and meaningful.
Please send your questions or suggestions for future discussion topics to: [email protected]
Communication Services
Feasibility Studies
Strategy Reviews and Development Audits
Periodic Consulting
Legacy Giving Programmes
Structuring Your Capital Campaign
Transatlantic Fundraising | Part 2
Gifted Asking 2 | Five steps to successful asking
Transatlantic Fundraising | Part 1
Gifted Asking 1 | Getting ready to ask
2025 Trusts and Foundations Insights Survey Webinar
Is your database working hard enough?
Charity Law: Your Questions Answered
Charity Media Appeals
To help you navigate what can sometimes feel like media madness, we have partnered with industry experts and devoted this webinar to making the most of public media appeals.
How Strong Is Your ESG Policy
Gifted Asking: Asking Well
Gifted Asking: Getting Ready To Ask
Webinar Five: Planning Your Christmas Appeal
Webinar Three: Designing A Transformational Legacy Program
Webinar Two: Delivering A Capital Campaign
