The combined expertise of both Gifted and Creative Fundraising Advisors provides a unique approach to the task of fundraising in the UK and United States, addressing important topics from both standpoints. Our speakers will tackle some of the biggest fundraising challenges we face today; from legal set-up and giving mechanisms to building trust with funders and stewarding donors to build relationships that last. Two interactive sessions will also give guests the opportunity to ask the burning questions that matter most to you and seek expert insight from our panel of speakers.

Book your place

Thursday 6th November 2025 – 9am to 4.30pm, British Library

9am

Arrivals (Tea/Coffee)

9.30am to 10am

The Culture of Philanthropy – Discussing how to create a culture of philanthropy in your organisation and what that will mean for your income levels.

10am to 11am

Structuring a campaign | Are you ready to fundraise? – In this session we consider the phases of a fundraising campaign, including campaign readiness and what a campaign structure should look like whether you are fundraising in the UK, US, or both.

11am to 12pm

Guest Panel - Peter Kyle CBE, Anna-Fleur Rawlinson and Jamie Baulch will take questions from the hosts and the audience about their experiences in fundraising at home and overseas as Third Sector leaders.

12pm to 12.30pm

Lunch

12.30pm to 1.30pm

Building relationships that last – Here the hosts will explore the complexities of setting up and managing a ‘Friends of’ or 501(c)3 in the US from overseas, and most importantly, how to engage and steward your donors in the long-term.

1.30pm to 2.30pm

Workshop: ‘Who does it best?’ – Following a 15-minute round table discussion in small groups, we’ll address your thoughts and bring some further learnings from fundraising in both the UK and US, considering what the UK has mastered and where the US needs to up its game, and vice versa.

2.30pm to 2.45pm

Break (Tea/Coffee)

2.45pm to 4pm

Major gifts vs mass participation giving – Considering the differences between how to develop a major gifts strategy vs launching a mass lower level gift and data acquisition campaign or Giving Day, and the importance of them both in building a well-rounded and diverse fundraising strategy.

4.00pm to 4.30pm

Ask us anything – An open Q&A session to round off the day.

Speakers

The sessions will be delivered by the following representatives:

Hosts: Gifted Philanthropy

Amy Stevens | Chief Executive

Amy has extensive experience across all fundraising income streams, particularly in major gifts. She supports charities across the Third Sector, both in the UK and internationally, to achieve ambitious, sustainable and impactful fundraising goals. Amy has worked on several global fundraising campaigns, for health, environment, climate and humanitarian organisations.

Chris Goldie | Director

Chris is a seasoned fundraising professional with three decades of experience supporting charitable organisations, especially in the education sector. He has led multiple successful capital campaigns, bringing common sense and experience to even the most challenging fundraising situations and enabling his client’s to achieve their full potential.

Creative Fundraising Advisors

Paul Johnson | Founder and CEO

With more than 40 years of fundraising experience, Paul has helped numerous nonprofits across the United States elevate their fundraising, attract transformational levels of philanthropic support and amplify their impact. In 2014, he founded Creative Fundraising Advisors (CFA), which has grown into a full-service consulting firm focused on providing tailored solutions for clients in the arts and culture, education, public media, human service, and environment sectors.

Jake Muszynski | Head of Consulting & Principal (Mid-West)

With more than 15 years of experience, Jake has a track record of helping nonprofit organisations achieve their philanthropic goals. He attributes his success to recognising that the most effective fundraising efforts leverage the strengths of an organisation’s unique culture, mission, goals, and constituency. Jake takes a holistic approach to fundraising, considering organisational health from all perspectives and applying a mix of soft skills and data-driven decision-making to each unique situation.

Guest Speakers

Peter Kyle CBE | Former Chair of The John Ellerman Foundation, Shakespeare Birthplace Trust, the University of Westminster and the Centre for Contemporary Arts. Former Chief Executive of Scottish Ballet and Shakespeare’s Globe, amongst other appointments. 

Peter was awarded CBE for his services to Cultural Heritage and throughout his distinguished career has been a leading figure in the Arts, Culture and Education sectors. Successfully leading multi-million pound, capital fundraising campaigns gives Peter a practical and insightful perspective on the philanthropic landscape on both sides of the Atlantic.

Anna-Fleur Rawlinson| Senior Development Operations Manager - National Theatre in America

Anna‑Fleur is a development professional leading on fundraising operations, systems, and compliance. With a broad background that includes Individual Giving and Donor Engagement at the National Theatre in America, she brings a practical and strategic approach to philanthropy – combining operational insight with a passion for building strong and sustainable transatlantic supporter relationships.

Jamie Baulch | Managing Director/Founder - BIDAID, international silent auction and events company 

As well as being a former Olympic silver medalist and World Championship gold medalist, Jamie heads up BIDAID’s innovative fundraising team. Supporting clients across the third sector in the UK, the US and more recently in the UAE, BIDAID is now a world leader in the charity auction and major donor events space.

How to book

We’d love you to join us for this event, but places are limited so early booking is recommended. To purchase your tickets, complete the booking form below and we’ll send a confirmation email on receipt of payment. If you need any help or have any questions, please email us at julie.day@giftedphilanthropy.com

Tickets cost £75pp inclusive of VAT.

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